Integrated Campaign — TV, Radio, OTT Video, Display + HTML5 + Social Ads, Out of Home

Dean Health Plan: “The world of health insurance can seem upside down. You deserve a better health plan experience.”

Our team at SRH created a compelling campaign for overall brand awareness, individual & family plans, employer/group benefits, and Medicare. We customized the campaign for the DHP brand as well as regional subsidiaries Prevea360 and WellFirst Health.

As an Art Director, I worked with the team to brainstorm and concept key visuals, themes, and execution of layouts for print, out-of-home and digital tactics.