Wilson Sporting Goods Brand Unfication — Print Collateral, Schwag and Ads

Hanson Dodge Creative relaunched Wilson Sporting Goods — a dominant global maker of athletic equipment — under the tagline “More Win” to unify their disparate athletic divisions. Previously there were many non-cohesive brand platforms.

My role included production management and production for a variety of print materials such as brand guidelines, ads, the brand launch book, and schwag.

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Logos + Identity + Brand Guidelines

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Common Ground + CGHC